Holy Rollers is a product of my second graphic communications course, and the brief was to create the branding and invitation suite for an exclusive social club. I wanted to do something a little more fun and unconventional and was inspired by my bad-ass grandma (pictured below). I landed on Holy Rollers, a biker gang for senior women with religious undertones. I used contrasting colors, illustrations, and typefaces to drive home the identity of the brand. The invitation suite was created for an induction event and includes a save the date (summons), tear-and-take ticket posters that could be hung up in a church, an invitation (church bulletin), and an RSVP card (a prayer card). Polaroid pictures were also made to serve as a takeaway item for the event.
HOLY ROLLERS
2nd place in Identity, Branding, and Logo Design at USM Art & Design Annual Juried Student Show